The
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The Pros Awards.

Celebrating great talent.

Celebrating great businesses.

Celebrating great work.

Because Representation Matters.

Talent

Rising Star of the Year

30 or under? Doing great things? This is one for you!

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Agency leader of the Year

An agency leader? Director? Board member? Big boss person doing great, big boss things? This is one for you!

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In-house Leader of the Year

Are you running a comms team? Sitting on the board? C-Suite? Head of? An in-house big boss person? This is one for you!

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Changemaker of the Year

Do you do good for the industry? Are you making a positive difference? Perhaps you’re a diversity champion? (Yeah, we know, we hate that term too but oh well…) Or you volunteer? Do pro bono comms work for a great organisation? Mentor left, right and centre? This is one for you!

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Corporate Pro of the Year

Are you a corporate comms or PR pro? Working in-house or in an agency? Have you been knocking it out of the park and deserve some serious recognition? Guess what! This is one for you!

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Consumer Pro of the Year

You’re a consumer comms or PR pro and thinking why should corporate comms pros get all the attention? Darn right! Enter this award and you could have your moment to shine. Yep, this is one for you!

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Public Sector Pro of the Year

Work in a comms or PR role in housing, education, social care, local government and you’re thinking “why don’t we get props for the great work we do?”. Well, now’s your chance. This is one for you!

Strategist of the Year

Are you a strategic mastermind? Do you use data and insights to develop and deliver comms work for your organisation or clients? Yes? Surprise! This is one for you!

Internal Comms Pro of the Year

Are you an internal comms expert driving employee engagement in your organisation or for your clients? Do you support senior managers and clients to ensure they communicate effectively with their colleagues? You’re not going to believe this but… This one’s for you!

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Creator of the Year

Are you a creative? An editor? A content creator? A producer? A social media whizz? Do you, you know, create great creative stuff? You do? Great! Because this one’s for you!

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⭐ New in 2025 ⭐

Public Affairs Pro of the Year

Are you a public affairs pro who’s been been been doing great things and wondering when you’ll get your Pros Awards dues? Guess what? Your time is now. Enter, already!

Independent Consultant

Are you a successful consultant? Doing great client work? Adding value to agencies and/or in-house teams? With a great portfolio of clients and a solid business track record? Guess what? Yep! This one’s for you!

Business

Founder of the Year

Are you the founder of a PR and/or comms agency? Are you a great leader doing great things? Growing a team? Growing clients? Just being quietly or loudly brilliant? Then enter now because this award is for you!

(BME-owned) Agency of the Year

Here’s the money shot! Is your agency ready to be crowned The Pros Awards 2025 Agency of the Year? Are you and your colleagues ready to leap onto a stage and claim that trophy? Then you need to enter now and tell us about all the great things your business achieved last year.

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Work

Best Diverse Audience, Research and Planning

Did you create a great campaign based on solid research and planning? Was it targeting Black, Asian, Mixed Race or Ethnic Minority consumers or business owners? Then you know you need to enter The Pros Awards, right? You must because this one’s for you!

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Technology Campaign of the Year

Do you work for a tech brand that created a killer campaign targeting Black, Asian, Mixed Race or Ethnic Minority consumers or business owners? Or did you create a successful campaign for your tech client? Guess what? This has got your team’s name all over it!

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B2B Campaigns

Done a great campaign targeting business owners from Black, Asian, Mixed Race or Ethnic Minority (BME) backgrounds? Maybe connected to Black History Month? Or a religious holiday? Got great results? Have the receipts? Then this is one for you and your colleagues! (And no, your colleagues don’t have to be from BME backgrounds but bonus points will be given for diverse teams)

B2C Campaigns

Done a great campaign targeting consumers from Black, Asian, Mixed Race or Ethnic Minority (BME) backgrounds? Maybe a campaign sizzling with Black joy? Or a joyful campaign to coincide with Diwali? Had an impact? Got the stats to prove it? Then this is one for you and your team!

Healthcare Campaign of the Year

Were you part of a team that made a great healthcare campaign targeting Black, Asian, Mixed Race or Ethnic Minority consumers or business owners? Do you have stats that show results after results? Then enter The Pros Awards now because this one’s for you and your team!

Not for Profit Campaign of the Year

Work for a charity? Or a business with a great CSR arm? Ran a successful not for profit campaign targeting Black, Asian, Mixed Race and Ethnic Minority consumers or business owners last year? Then this is yours! Enter now and tell us about it.

Public Sector Campaign of the Year

Work in housing? Created an impactful education campaign targeting Black, Asian, Mixed Race and Ethnic Minority consumers or business owners? An effective healthcare campaign? Or social care? Did your local government comms team create a successful community engagement campaign? Spoiler alert! This one’s for you. Go on, enter now!

ESG/Purpose Campaign of the Year

Who loves a great ESG/purpose campaign? We do! Did you do one? Did it target Black, Asian, Mixed Race or Ethnic Minority consumers or business owners? Well, get entering and toot your horn because this one’s for you!

To be judged by the judges

(so you can look but you can’t enter, sorry!)

Communicator of the Year

This could be a journalist, a blogger, a TV personality or an MP – the possibilities are endless!

Campaigner of the Year

Like the Communicator of the Year, the possibilities are endless! We could celebrate a teacher, a healthcare worker, a sports personality… Did we already mention the possibilities are endless? Okay, well, they are.
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To be nominated by the advisors

(again, you can look but you can’t enter)

Industry Legend

Aaah… To think! One incredible person will receive a special lifetime achievement award for doing great work and having a positive impact on the industry. We can’t wait for the big reveal. ????
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