Surinder
Sian
Head of External Communications
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When it comes to diversity, she helped set up the PR industry’s first BME Reverse Mentoring Scheme with the CIPR and Taylor Bennett Foundation
Surinder has more than 15 years’ experience in corporate communications, working for large, global organisations, including in FTSE listed businesses. From running campaigns with former Prime Minister Boris Johnson ahead of COP26 to taking Sky News on a trip to see hydro-energy in Norway to dealing with crisis at 3am affecting the Eurostar, she likes to be at the coal-face.
When it comes to diversity, she helped set up the PR industry’s first BME Reverse Mentoring Scheme with the CIPR and Taylor Bennett Foundation, leading to real action from senior leaders in-house and from some of the biggest PR agencies.
Q&A
Because the industry is packed full of fantastic, creative individuals who are often overlooked. It’s a great opportunity to shine the spot-light, celebrate and champion this amazing talent. It also helps other professionals address that “I can’t be what I can’t see” issue.
Michael Spicer aka the “room next door man” on Twitter – for the moments when the UK Government seems to have lost the plot.
The Barbie movie that everyone was talking about. Very hard to miss it – from the more than 30 brand collaborations to engaging the fans and tapping into the nostalgia. If only we all had those marketing budgets…!
As before we’ve got a great DJ booked for The Pros Awards awards ceremony in July – what’s your dancefloor-filler request?
Any 90s UK garage – that would be sweet like chocolate.
[Ed.: I see what you did there and I love it. :-)]