Priscilla
Chun
Account Director,
Resonance
"
notable clients included Accenture, Slack, ForgeRock, Westcon-Comstor, and the Singapore Comic Con.
Priscillia is an Account Director at technology PR firm Resonance, where she works with clients operating in the nichest spaces — the essential but unseen technologies powering our daily lives.
Having spent over a decade in agencies, her experience spans diverse sectors, from (previously) managing fried chicken and luxury yacht PR to spearheading communication strategies for cutting-edge renewable technology companies and cybersecurity firms.
Her time in agencies across Singapore, Australia, and the UK has provided her with a global perspective, enabling her to navigate diverse markets, bridge cultural barriers, and manage a broad spectrum of clients.
Some of her notable clients included Accenture, Slack, ForgeRock, Westcon-Comstor, and the Singapore Comic Con.
q&a
Why did you sign up to be a judge for The Pros Awards 2025?
They say the third time’s the charm, and after two years of cheering from the sidelines, I want to play a role in celebrating wonderful comms pros and the campaigns they initiate. This isn’t a responsibility I take lightly, so watch this space!
What Insta, LinkedIn or Tik Tok account should every comms pro follow and why?
Duolingo on TikTok. It’s gloriously ridiculous and a perfect reminder whenever I’m on the clock app to never take ourselves too seriously.
What was your favourite PR/comms campaign from 2024 and why?
“Duolingo on Ice”, and pretty much every other antic that comes out of the owl’s social media marketing team.
As always, we’ve got a great DJ booked for The Pros Awards award ceremony in September – what’s your dancefloor-filler request?