
Aarti
Bulsara
Director, Hope & Glory PR
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17 years’ in the business working with the likes of Lidl, B&Q, Subway, Sainsbury’s, McVities & Mini Cheddars
Aarti Bulsara is an experienced comms expert with over 17 years’ in the business working with the likes of Lidl, B&Q, Subway, Sainsbury’s, McVities, and Mini Cheddars. She recently joined the board at Hope & Glory following a 10 year stint at Good Relations.
Passionate about creative ideas that move the dial, her career highlights include issuing a memo prepping B&Q staff ahead of the release of the 50 Shades of Gray film (and subsequently sending the world’s media into a frenzy), helping biscuit lovers discover the correct way to eat a McVitie’s chocolate digestive (chocolate side down in case you’re wondering) and uniting megabands Steps and Blue to launch the cheesiest wedding band ever for Mini Cheddars
Q&A
byvickysmith – I’m a major news hound so love her unbiased and insightful commentary around the big news stories of the day.
As before we’ve got a great DJ booked for The Pros Awards awards ceremony in July – what’s your dancefloor-filler request?